50 Ways to Drive Traffic to Your Website

More website traffic is always a good thing. And most online marketing strategies do revolve around building traffic to your site. Yet it’s sometimes challenging to come up with new ideas to boost your site’s traffic. That’s why I’ve come up with this list of 50 easy...

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21 Reasons Why You Shouldn’t Use DIY Site Builders

Flash. In the case of many site builders, especially the one that rhymes with “Six”, sites are usually created with Flash. No matter what they say, Flash is not search engine friendly. Google recommends against it. One page only. Because they sometimes limit you to...

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Choosing a Web Designer – 5 Questions to Ask First

A meeting with a web-design company is an interview. You want to make sure their business is legitimate, and you want to get a sense for the personality and culture of the company.   Most of all, you need to understand their approach to the unique challenges...

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4 Reasons Social Media Management should be Outsourced

Social media is among a variety of tasks that business owners would do well to outsource. The role that social media has played in business has changed significantly in a relatively short period of time. Small businesses have struggled to effectively leverage social...

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5 Components Of A Killer Micro-Video Marketing Strategy

Video micro-content might have seemed like content marketing’s embarrassing little brother at some point — cute yet inconsequential. But times have changed. As smartphone use has ballooned and attention spans have narrowed, creating entertaining clips around a brand’s...

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How to Use Images Effectively in Websites

Using images, just like any other component of a website, should be done with careful thought and consideration. If you want your images to enhance the user’s experience, increase conversions, help with branding, and improve visual appeal, consider the following ideas...

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7 Professional-Level Web Design Tips For Beginners

When creating/designing your website, the user experience must be considered throughout the entire building process. This is especially true with its design, as a poorly-designed website could leave your visitors confused, frustrated and unlikely to revisit your...

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